​MA.MOGRPH
In this project, we are required to choose a local brand and turn it into something different. So for my group, we chose a brand called GOLD KILI. It is a cheap household brand for coffee. Our concept was changing their branding to more exotic, expensive and sleek looking. So we used the colour black and the colour gold as seen. Then we chose the typeface that reflects our concept for the brand which is exclusivity and to show that GOLD KILI belongs to the higher end tier of coffee brands.
In this project, my team and I did a broadcast branding for National
Geographic. In this project, we are required to choose a theme for the channel for a month of what kind of shows that it will show. We chose the theme of War animals and we have to make a whole package for the brand. I did the lower third and the closing title for the channel.